Tuesday, 12 November, 2024

Jeff Romero or the ascent of a SEO & digital marketing entrepreneur


The upsurge of a SEO manager : Jeff Romero? I was born and raised in the Salt Lake City, Utah valley where I am a proud graduate of the University of Utah. After spending some time on the road playing drums in a couple of bands following college and a stint in Denver, I found myself in Sacramento managing digital marketing for an online retailer of lighting and home goods. I helped grow the company’s organic and paid marketing strategies while breaking traffic and sales records along the way.

Jeff Romero is a SEO expert and his education includes Courses included Business Intelligence & Analytics, Web-Based Applications, Data Mining, Data Warehousing, Database Theory & Design, Data Structure & Java, Systems Analysis and Project Management. Completed email marketing segmentation / data mining externship for Overstock.com. Took 2nd place in David Eccles School of Business “Data Mining Cup” (mining student data to identify trends and patterns to support marketing initiatives).

Jeff Romero about himself : After spending ~10 years in various in-house enterprise marketing manager roles and managing a pool of clients on the side, I am now the proud co-founder of a digital marketing agency called Octiv. We support key business decision makers with high growth marketing campaigns focused on improving their ROI.

Jeff Romero SEO tricks: In the off-chance that Breeze isn’t compatible with a particular website theme, my next go-to optimization plugin is Autoptimize. Similar to Breeze, this handy plugin allows webmasters and SEOs to use file minification, browser caching, image optimizations and lazy loading of images.

We understand first-hand how marketing dollars need to be used and do everything possible to give you the best return for your spend (ROAS). Whether you are evaluating costs of migrating a website or trying to figure out the value of launching new campaigns through Google Ads, we’re here to help. We’ll also provide comprehensive analyses and reporting for you to share with all stake holders involved in your company’s marketing efforts.

Jeff Romero, cofounder of Octiv Digital, agreed that brands and digital marketing teams need to focus on where the majority of their customers search, which is most likely Google. “However, it’s important to keep alternative search engine trends in mind, especially while reviewing Google Analytics data.” There’s a chance your brand could receive some relevant traffic on another search engine that’s worth looking into. “Privacy is, of course, the primary reason by far,” said Bart Turczynski, SEO manager at Zety. That’s why DuckDuckGo, StartPage, Qwant, and all the other popular alternatives, include privacy in their branding. “Not only is the safety of our personal information imperative to us,” he continued, “but the idea that it is being used by marketers for ad targeting purposes is nauseating.” Read extra details on Jeff Romero.

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